Overworked, overwhelmed, and still the bottleneck?
You need a business operations strategist who actually moves the needle.
I help business owners find flow, freedom and focus through better systems, practical strategy, and business operations support that gets sh*t done.

Hey, I'm Whit. I help you identify and fix your operational issues, so you can stop working crazy hours and actually have a life.
I’m a dynamo leader with a healthy dose of strategic thinking and a get-sh*t-done attitude.
I was made redundant at 36 weeks pregnant after serving the same Big 4 Bank for 12 years!
Over those 12 years, I led large national teams, won a bunch of leadership and service awards, overhauled broken processes, and helped business owners get their financial sh*t together. I even managed to grow teams that didn’t hate my guts (and yep, I’m still in touch with them today!)
Now I use that experience to help founders like you untangle your backend chaos and build operations that are functional, profitable and scalable.
I can’t wait to bring my “batteries included” approach to your business and projects.
How I Help
Look, I can say a bunch of big, catchy, cliched words here or I can just spell out that working by the pool on holidays isn’t the flex you think it is.
(*well unless it’s actually a working holiday then disregard)

Pick My Brains
(Clarity Session)
Need fast, expert advice?
Book a focused session to get answers, guidance, and your next right move

Strategy
reset
Cut through the chaos with a high-impact strategy session that delivers clarity, quick wins, and a clear roadmap to move your business forward.

VIP Operations
Day
One focused day to untangle the messy middle by building better systems, streamlining ops, and getting your business running smoother.

Business
Advisory
Monthly strategic support designed to help you lead with confidence, make smarter decisions and stay on track as your business grows.

COO Intensive
Support
Get the behind-the-scenes operational muscle you need, whether you’re running the day-to-day or stepping back from your business.
What Clients Say After Working With Me

“She gave me clarity, direction, and actual steps to move forward.”
I had a session with Whit called The Roast, and what I got out of it was incredible! I contacted Whit as I was feeling very lost and lacked direction. Whit asked me questions to narrow down what I was struggling with and where I needed help. Whit has this incredible skill of zoning in where attention is needed, and then providing actual feedback and steps to shake things up. This is something I would do again at the next stage of my business where I felt stuck - highly recommend.
“A roadmap that helped me focus on high-profit projects.”
Whitney and the team assisted my business in constructing a strategy which enabled me to focus on a more niche client base that improved my project turnover and developed higher profit per project return. These strategies were key in setting out a road map to streamline my business processes. Highly recommend.
“They don’t just talk strategy. They get in there and make things work.”
No words can explain how much Lava Virtual has helped me in the past few months. The onboarding was smooth, personal, and aligned with my needs. As someone scaling two businesses, Whitney and her team deliver high-level thinking, communication, and solutions without needing handholding. They help me be a better leader - and person.
“Pivotal to our growth and adaptable as we scale.”
Whitney and her team have been pivotal to our growth. As a small business owner, resource management is key. Lava’s flexible support has helped us scale up and down based on workflow. Couldn’t recommend them enough.
“Whit’s role evolved with us and always delivered results.”
We hired Lava Virtual to help streamline our operations and I couldn't be happier with the results. Whitney’s role evolved with our business thanks to her broad skill set. She’s professional, efficient, and delivers valuable insights that have boosted productivity and marketing performance. I highly recommend her services to companies looking to optimise their processes and achieve better results.
Let’s Break It Down
Ready to Stop Being the Bottleneck?
I’ll help you clear the chaos, delegate with confidence and lead like you mean it.
























